Helping Early-Career Sales Professionals Improve Performance, Build Confidence, and Accelerate Their Sales Careers
I am a Dublin-based B2B sales coach and sales leadership mentor with over 20 years of hands-on sales experience and 8 years leading high-performing sales teams. I help ambitious sales professionals, business development representatives, account executives, and aspiring sales managers develop the skills, confidence, and behaviours required to succeed in competitive B2B sales environments.
My coaching is built on real-world sales leadership experience, supporting professionals who want to improve their sales performance, progress faster in their careers, and prepare for future leadership opportunities.
20+ Years of Sales Experience
Throughout my career, I have delivered revenue growth, exceeded commercial targets, developed sales strategies, and built high-performing teams across dynamic business environments.
Currently, I serve as an Associate Director at AIB Merchant Services, part of Fiserv, where I continue to lead teams, drive commercial performance, and develop sales talent.
My experience gives me a practical understanding of the challenges sales professionals face, from building confidence and managing pipelines to improving sales conversations, closing opportunities, and developing leadership capability.
One-to-One B2B Sales Coaching for Career Growth
I specialise in helping early-career sales professionals and emerging sales leaders improve in key areas including:
Sales Performance Coaching
Helping sales professionals improve productivity, consistency, pipeline management, prospecting, and overall sales results.
Sales Skills Development
Building capability in consultative selling, discovery conversations, objection handling, negotiation, and deal execution.
Sales Leadership Development
Supporting future sales managers and emerging leaders to develop coaching skills, communication ability, decision-making, and leadership confidence.
Career Progression Mentorship
Helping ambitious professionals create a clear path to advancement and achieve their long-term sales career goals.
Why Work With Me?
Many sales professionals know they have potential but lack the structure, feedback, and guidance needed to reach the next level.
My role as a B2B sales coach is to provide personalised mentorship that helps you identify opportunities for improvement, overcome challenges, and build the confidence needed to succeed.
Whether you are starting your sales career, looking to improve your results, or preparing for your first leadership role, I provide the coaching, accountability, and practical experience needed to help you achieve measurable growth.
Ready to Accelerate Your Sales Career?
If you are an ambitious sales professional looking to improve your performance, develop your sales skills, and progress into leadership, personalised one-to-one B2B sales coaching can help you take the next step.
“I had tried sales courses and read books before, but I struggled to turn the advice into lasting change. Working one-to-one with Darren gave me the accountability, structure, and practical guidance I was missing.
Week by week, we developed better habits around prospecting, follow-up, sales planning, and managing my opportunities. The biggest difference was creating a consistent sales process that now feels natural and has improved the way I approach my role every day.”
Richard Kelly – Inside Sales Executive